The Most In-Demand Skills in Digital Leadership(Cont...)
2. Vision
Speaking of vision, this is a trait that makes digital leaders stand out from the rest. According to marketing guru and best-selling author, Simon Sinek, customers will never love a company until the employees love it first.
The ability to convince people to follow you down the yellow brick road isn’t easy, but if you have the vision and can creatively weave a vivid picture that makes people believe what you believe, then the chance of success is significantly greater.
Steve Jobs was arguably one of the greatest digital visionaries of our time, refusing to let his own limited technological skills stand in the way of bringing his ambitions to life, ultimately revolutionizing the world of animated movies and digital music.
As a leader trying to create something that doesn’t already exist, the ability to inspire an organization to believe your vision is crucial for true digital transformation to take place.
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